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8 Mar 2017

West Coast Marketing Specialist – California

Posted by Jennifer Mazza, – Anywhere

Job Description

Job #31335   – California

A well-established produce manufacturer is searching for a Marketing Specialist to join their team. The Marketing Specialist will support development of medium term country strategy and plan, translate crop strategies in the country and implement, and challenge crop marketing.

Essential Duties and Responsibilities:

  • Actively support key field marketing activities, design and plan new variety launch events together with crop marketing specialists.
  • Frequent communication with crop specialists and drive alignment on any of the marketing aspect in the country.
  • Drive development of go-to-market strategy for the country.
  • Advice and support implementation of price building in the country respecting crop pricing strategies.
  • Adapt and fine tune global crop communication strategy coming from Crop Marketing Briefs.
  • Activate the brand for local markets, prepare and implement the marketing plan, brand promotion, seeds fair, customer meetings etc.

Skills and Qualifications:

  • Bachelor’s degree with a preference in Marketing or related field.
  • MBA preferred but not required.
  • 5+ years of experience in Business-to-Business to Consumers marketing.
  • Strong communication skills.
  • Strong marketing strategy skills.
  • Bilingual English/Spanish preferred but no required.
  • Experience with marketing of a highly technical product preferred but not required.
  • Travel 40-50% domestically and travel internationally 3-4 times a year.

Salary: DOE, Medical Benefits, relocation assistance.

Please contact Jennifer Mazza,

Job Categories: Sales & Marketing. Job Types: West Coast. Job expires in Endless.

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