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24 Jul 2020

West Coast General Citrus Sales Manager – California Central Valley

Posted by Rich Lentz, – Anywhere

Job Description

Job #36734


  • An established and vertically integrated grower/packer/shipper/importer is in aggressive growth-mode.
  • Newly created role will lead an experienced sales team in the California Central Valley.
  • The company is a strong CA seasonal grower and expanding imports for a 52-week supply.
  • This opportunity provides a very strong base salary, bonus potential and full benefits.
  • This position is based in the California Central Valley with relocation assistance available.

Position Responsibilities Include

  • Lead, coach and mentor sales professionals with a wide range of career experience.
  • Oversee the customer base; including create, maintain and monitor sales & marketing budgets and plans.
  • Establish and implement both short and long-range sales goals, objectives, policies and operating procedures.
  • Oversee the development and execution of a modernized sales approach. (performance matrix, analytical and metric – driven sales systems)
  • Provide forecasting & pricing for season long retails sales programs that maximize returns for growers.
  • Ability for both domestic and international travel as needed to visit customers, growers, attend trade shows and other industry events.
  • Lead the charge in continuing to expand market share with major North American Retailers, with both seasonal and 52-week retail programs.

Required Experience & Qualifications Include

  • Established track record of leading and developing sales teams.
  • Successful track record managing modern sales processes.
  • Previous citrus category sales experience preferred.
  • Strong experience/relationships working with domestic retail customers.
  • Successful experience in season long program bid pricing.
  • Thorough understanding of fresh produce supply base, production, and operations.
  • College degree (B.A. /B.S.) in related fields of study desired, or relevant experience in the produce industry.

Please contact Rich Lentz,


Job Categories: Sales & Marketing. Job Types: West Coast. Job expires in Endless.

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